Business Card
Client:
Diego Perez Landscaping – Mr. Perez has been a landscaper for many years, primarily in the North County areas of San Diego County.
Challenges:
Background – In the past, Mr. Perez has reached new clients by handing out business cards with his basic information and some clipart images on them or by placing door hangers on people’s front doors.
Challenges – The client wanted business cards that would capture potential customers’ attention over and above the competitors.
Solutions:
Solutions – In a bright yellow sunburst, there is a call to action for the potential customer to get a free quote from Mr. Perez for any of their needed services. This lets anyone holding his card know exactly what their next step should be! Additionally, there is a slogan at the top of the card, placed in the perfectly manicured lawn, letting customers know that they can have the yard of their dreams by working with Mr. Perez.
I also addressed a common client pain point when it comes to yard maintenance and upkeep: time! Directly over the list of services Mr. Perez provides, I drew attention to the customer being too low on time to get it all done without his landscaping services.